Lootch Interactive animated promo - Prime

We were commissioned by Smoothe to create this animated promotional film for a commercial redevelopment project in Moscow, Russia.

Subtitled 'Working Prime', this cleverly designed retro-modern animation shows the convenient location of this pre-revolutionary lightbulb factory, converted by Horus Capital, in the centre of the city. An animated map shows the new development in relation to a number of Moscow landmarks, Metro stations and airports.

Project details


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